The pink ribbon has been an incredibly successful piece of marketing for breast cancer research. For cancer survivor Leonor Caraballo, it's supremely annoying. She always hated the color pink. She wanted to come up with a symbol that she didn’t find infantilizing. Caraballo is a new media artist who collaborates with her husband, Abou Farman, under the name caraballo-farman. The couple started making bronze models of real tumors, created from MRI scans, that you can wear around your neck or put on your desk. Independent Producer Eric Molinsky discovered this artwork is also creating buzz among cancer researchers.