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WAMC New England News
Wed August 16, 2006
UMass Tries Social Norms Campaign to Curtail Drinking
By Dan Bobkoff
Amherst, MA – The University of Massachusetts Amherst is the latest area campus to try a so-called social norms approach to reducing excessive drinking on campus. The University at Albany recently received a Federal grant to implement the same type of program. Pioneer Valley Bureau Chief Dan Bobkoff explains.